Sellers Guide
Welcome to MOSS
Welcome to Moss Estate Agents, a leading agency located in Melbourne’s inner-north.
MOSS was established in 1975 by founder Nicholas Moss. Nicholas had a vision to build a real estate agency with strong moral principles and family values.
The now next generation Director Tom Moss carries on that vision, dedicated to always putting our clients’ interests first.
MOSS has been selling and leasing property for over 45 years. An iconic Northcote name, we pride ourselves on providing real estate solutions that meet your individual objectives.
Our Services
Residential/Commercial Sales & Leasing
Property Management
Market Appraisals
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We Speak the Truth
When you decide to sell your home or investment property you may choose to interview a number of agents before making your final selection. Many sellers will experience conflicting advice between agents to some important and valid questions.
What is my property worth?
Is spending thousands of dollars on advertising necessary?
Should I auction my home or should I sell by private sale?
How am I guaranteed I will get the highest price?
What commission should I pay an agent?
It can be challenging to know who and what to believe and who you can trust to provide the best advice.
At MOSS “we speak the truth” at all times and provide you with the knowledge and tools to make an informed decision regarding the sale of your property.
When you choose to engage the services of Moss Estate Agents you place the sale of your property with an agency that has built trust with sellers for over 40 years.
In line with our company’s core values we are committed to act with integrity and honesty, keeping within our tradition of strong moral principles and family values.
We are dedicated to putting you our client first. This means we will always act in your best interest to ensure we obtain the highest possible price for your greatest asset.
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Experts in Negotiation
All our sales agents are highly skilled in the art of negotiation. Effective negotiation is essential to achieve a successful sale outcome. It is important to consider that not all sales agents are trained negotiators.
We understand the importance of strong negotiation in any real estate transaction which is why we provide ongoing training to our sales team. This ensures we deliver the best price outcome for you our client.
We match you with the Right Buyer
Beyond maintaining a database of prospective buyers we register and retain all buyer enquiries enabling us to match the right type of buyer to your property. We establish who is buying, where they are buying, when they are buying and the type of property they are looking for. Our ability to bring the right type of buyer to you can result in a quicker sale of your property at the best price.
A Cost-Effective Marketing Campaign
Many agencies raise their brand at your expense. At MOSS we do not ask you to pay thousands of dollars towards wasted advertising as we understand the difference between cost effective marketing and costly advertising.
As experienced sales agents we know what works, what doesn’t and what is required to sell your property to get the best possible price. You can expect open and transparent communication from us throughout the sales process.
The key is cost-effective marketing. Most buyers predominantly use the internet to search for properties. Print advertising has become less effective.
We use a combination of the below marketing elements depending on what best suits the sale of your property.
Internet advertising
Email marketing to buyer database
Professional photography, floor & site plans
Brochures
Signage
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Achieving the Highest Price for your Property
There are 4 the key elements of a successful sale.
Property Presentation
Marketing
Negotiations
Price
Achieving a good balance between all three elements is essential to achieving the highest possible price for your property. By presenting your property at its best to prospective buyers, through targeted and cost-effective marketing and by setting a realistic price for your property from the outset you will have the best chance of selling successfully.
MOSS Estate Agents are experienced in highlighting the positive features of your property through the right mix of marketing and skillful negotiation. We will also advise as to the best sale method to achieve the highest price. MOSS are specialists in providing alternative selling techniques that may not be offered by other agents. Again we will advise at to what will work best for you.